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The Concise Handbook of Management: A Practitioner's Approach, by Jonathan T Scott
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Discover the practical tips to make you an effective, customer-oriented manager!
Focusing on the pervading belief that everything a manager does must be customer oriented, The Concise Handbook of Management: A Practitioner’s Approach gives you an overview of everything you need to know about managing in one practical, concise book. This plain-talking guide not only explains management theories, but also presents commonsense suggestions on the best ways to effectively manage people and things, no matter what type of business you are in. Taking a practitioner’s approach of discussing management issues with customers ultimately in mind, this practical book motivates, is easily understandable, and is entertaining to boot.
The Concise Handbook of Management: A Practitioner’s Approach uses succinct chapters with several real stories and case studies designed to clearly illustrate each concept and suggestion. Written with the busy manager in mind, each chapter is compact, clear, true-to-life, and is always aimed at the bottom line. The book includes a small business marketing and promotion checklist, a helpful bibliography, and a useful glossary of terms.
The Concise Handbook of Management: A Practitioner’s Approach explores:
- the first three steps in becoming a good manager
- understanding the importance of customers
- getting the most from employees
- management competencies and styles
- organizational structures and cultures
- managing change
- managing conflict and stress
- managing teams and workgroups
- ethics
- leadership
- managing time
- written business communication
- mastering the skills of a presentation
- dealing with people in the workplace
- a small business marketing checklist
- project or program planning
- the marketing basics—product—strategy—marketing—pricing
- developing external and internal customers
- Sales Rank: #1748301 in eBooks
- Published on: 2013-02-01
- Released on: 2013-02-01
- Format: Kindle eBook
Review
"The most engaging, easy-to-read and informative management book I've ever read." -- Dr. Beat Reber, School of Business, University of Nottingham (UK)
"This is the management book I've been searching for all my teaching career." -- E. Cameron Williams, PhD, Assistant Dean, Florida State University at Panama City
Most helpful customer reviews
0 of 0 people found the following review helpful.
An Excellent Foundation Builder
By Terry
I teach at both the (under) graduate and post-graduate levels and have found that students (whatever their age or experience) cannot fully grasp in-depth or abstract management theory without a solid understanding of basic management principles. This book fills that bill. It injects the saturated subject of management with a directness, clarity and conciseness that is difficult to match. Perhaps the reason for this is that the author is not an academic, but rather a professional writer and successful practitioner who managed a number of businesses in several different countries. What a difference application makes. The book's short, anecdote-laden layout, bristling with substantial and timeless research, makes for a quick and easy read and the importance of customer orientation is carried throughout. If I could award ten stars to this nifty and valuable book, I would gladly do so.
0 of 0 people found the following review helpful.
A Gem
By Peter
This little gem, which graciously (and refreshingly) operates under the concept that less is more, reads like a Cliff Notes on Management. As far as I can tell, it's also one of the very few management books out there that understands and emphasizes the importance of customers - then backs this imperative up in every chapter. In addition, because the entire book is condensed and to the point (none of the chapters is over four or five pages in length), it is very reader friendly. All in all, Jonathan Scott must be one of the most easily understandable authors writing about management today.
0 of 0 people found the following review helpful.
Finally! Someone got it right!
By Bob
Author Jonathan Scott returns the subject of management to its rightful position as a human endeavour, not a mathematical one. Chapter One is the opening salvo, setting the tone by focusing on what management really entails (forget all the academic nonsense you've heard). Scott insists that accountability, hard work, integrity, training and maturity are the keys to business success and pulls no punches in explaining why they are necessary and how they can be acquired. Bravo!
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